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Paid Ad Campaign Concepts

Drafts grounded paid-ad concepts, messaging, copy and creative briefs for review

Source Download skill
Repository
AgriciDaniel/claude-ads
Stars
10,667
Licence
MIT
Files
1 file

What it does

Once installed, the agent turns a validated brand profile, campaign goal, audience, offer and platform rules into a set of distinctly different ad concepts, each with a hook, promise, proof, call to action, likely objections and an experiment hypothesis. It checks copy against platform character limits and policy references, separates verified facts from creative ideas, and returns a versioned creative brief and copy deck. It is designed to avoid inventing testimonials, prices, scarcity or regulated claims, and says human review is required before anything launches.

Great for

  • Marketers preparing Meta, Google, YouTube, LinkedIn, TikTok or Microsoft ad campaigns who want structured first drafts
  • Teams that already have a brand profile and audit findings and need concepts turned into briefs quickly
  • Agencies producing versioned creative briefs for client review

Skip it if

  • Launching ads without review: the skill itself says human approval is required before production or launch, and platform policy checks rely on reference files that may be dated
  • Regulated products (health, finance, legal) where claims need compliance sign-off the skill cannot provide
  • Users without an existing validated brand profile, since the output quality depends on those inputs

Try asking

  • “Create a campaign brief and three distinct concepts for our spring sale on Meta and Google”
  • “Write headlines and descriptions for a Google Search ad group within the character limits”
  • “Draft a creative brief for a LinkedIn video campaign aimed at B2B IT buyers”
  • “Turn these audit findings into new ad concepts and a copy deck for TikTok”
Step-by-step guide: how to use Paid Ad Campaign ConceptsInstall, first run, examples, tips and FAQs

Install in 3 steps

  1. 1

    Download the skill

    The ZIP contains the 1 original files, the MIT licence and an attribution note.

    ads-create.zip
  2. 2

    Add it to your agent

    Claude Code (all projects)

    mkdir -p ~/.claude/skills && unzip ads-create.zip -d ~/.claude/skills/

    Claude Code / Agent SDK (this project only)

    mkdir -p .claude/skills && unzip ads-create.zip -d .claude/skills/

    Claude apps (web/desktop): Settings → Capabilities → Skills → Upload skill, and choose the ZIP.

  3. 3

    Ask for the task

    No special command needed — the agent reads the skill's description and loads it when your request matches. Try one of the prompts above.

Get better results

  • Provide real proof points, offers and approved claims up front; the skill will not invent them, so thin inputs produce thin concepts
  • Run the related audit skills first so the brief can use audit evidence and cold-start notes for Meta accounts
  • Have a compliance or brand reviewer check every claim and platform spec before launch, since the reference files are dated

What's inside

  • SKILL.md

Redistributed unmodified from AgriciDaniel/claude-ads under the MIT licence. The assessment was drafted with AI from the skill's files on 2026-10-29. Skills can instruct your agent to run code — read SKILL.md and any scripts before installing.