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Claude Ads Paid Media Operator

Runs source-grounded paid-advertising audits, plans and budgets across 12 ad platforms, with gated account changes.

Stars
10,667
Licence
MIT
Files
15 files

What it does

This skill turns the agent into a paid-advertising operator covering Google, Meta, YouTube, LinkedIn, TikTok, Microsoft, Apple, Amazon, Reddit, Pinterest, Snapchat and X. It walks through account intake, audits each platform with read-only checks, plans budgets and measurement, drafts creative briefs and copy, and reports results with stated assumptions and gaps. It is designed so that account changes stay as drafts unless an explicit approval gate passes.

Great for

  • Marketers or agencies who manage paid campaigns on several ad platforms and want structured audits
  • Performance teams who want budget, attribution and conversion-tracking reviews grounded in supplied data
  • Solo operators who want help drafting campaign concepts and copy without touching live accounts

Skip it if

  • Fully automated spend changes without human review: the skill is built to draft, and live changes need an explicit approval step
  • Regulated advertising categories where platform policy and legal review matter more than generated advice
  • Video production: the skill explicitly does not render video, only concepts and briefs

Try asking

  • “Run a full paid-media audit across all my connected platforms and list the top wasted-spend issues”
  • “Draft a budget reallocation between Google and Meta for next month, without applying it”
  • “Check whether my conversion tracking and server-side events are deduplicated correctly”
  • “Write three campaign concepts and ad copy variants for a new product launch”
Step-by-step guide: how to use Claude Ads Paid Media OperatorInstall, first run, examples, tips and FAQs

Install in 3 steps

  1. 1

    Download the skill

    The ZIP contains the 15 original files, the MIT licence and an attribution note.

    ads.zip
  2. 2

    Add it to your agent

    Claude Code (all projects)

    mkdir -p ~/.claude/skills && unzip ads.zip -d ~/.claude/skills/

    Claude Code / Agent SDK (this project only)

    mkdir -p .claude/skills && unzip ads.zip -d .claude/skills/

    Claude apps (web/desktop): Settings → Capabilities → Skills → Upload skill, and choose the ZIP.

  3. 3

    Ask for the task

    No special command needed — the agent reads the skill's description and loads it when your request matches. Try one of the prompts above.

Get better results

  • Give the skill your conversion definition, spend per platform and target CPA or ROAS up front so it does not have to guess
  • Keep the change-draft mode and review every proposed change yourself before any apply step runs
  • Use read-only audit commands first to confirm data quality before asking for optimizations

What's inside

  • agents/openai.yaml
  • references/additional-platforms.md
  • references/amazon-audit.md
  • references/apple-audit.md
  • references/automation-tier-classifier.md
  • references/benchmarks.md
  • references/bidding-strategies.md
  • references/budget-allocation.md
  • references/compliance-requirements.md
  • references/compliance.md
  • references/conversion-tracking.md
  • references/copy-frameworks.md
  • references/creative-source-registry.md
  • references/gaql-notes.md
  • SKILL.md

Redistributed unmodified from AgriciDaniel/claude-ads under the MIT licence. The assessment was drafted with AI from the skill's files on 2026-10-29. Skills can instruct your agent to run code — read SKILL.md and any scripts before installing.