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Benchmark Methodology

Scores competitors on nine weighted dimensions with explicit 1-5 rubrics and a tension plot

Source Download skill
Repository
affaan-m/ECC
Stars
295,127
Licence
MIT
Files
2 files

What it does

This skill teaches the agent a consistent way to compare competing businesses, such as design or branding studios. It scores each competitor on nine weighted areas (positioning, voice, visual craft, offer packaging, evidence, enterprise readiness, thought leadership, pricing, and the client's strategic tension) using a shared 1-5 scale tied to observable evidence. It also tells the agent to keep the two poles of the client's tension separate and to avoid a single blended score, and to downgrade claims that have no corroboration.

Great for

  • Agency or studio owners preparing a competitive review before pitching or repositioning
  • Marketing strategists who need evidence-backed competitor scoring instead of gut-feel rankings
  • Students learning structured competitive analysis methods

Skip it if

  • Quick informal opinions on a single competitor, since the method expects a scoped, tiered competitor set and multi-source evidence gathering
  • Situations without a client positioning brief, because the tension dimension cannot be scored without one
  • Anyone needing verified financial or market data, since the skill only guides how to judge sources and does not check facts itself

Try asking

  • “Score these five studio competitors on the nine dimensions and plot them on our memorability by credibility tension grid”
  • “Build profile cards for each competitor using the benchmark methodology, citing a source for every score”
  • “Downgrade any credibility scores where a competitor's claims have no independent corroboration”
Step-by-step guide: how to use Benchmark MethodologyInstall, first run, examples, tips and FAQs

Install in 3 steps

  1. 1

    Download the skill

    The ZIP contains the 2 original files, the MIT licence and an attribution note.

    benchmark-methodology.zip
  2. 2

    Add it to your agent

    Claude Code (all projects)

    mkdir -p ~/.claude/skills && unzip benchmark-methodology.zip -d ~/.claude/skills/

    Claude Code / Agent SDK (this project only)

    mkdir -p .claude/skills && unzip benchmark-methodology.zip -d .claude/skills/

    Claude apps (web/desktop): Settings → Capabilities → Skills → Upload skill, and choose the ZIP.

  3. 3

    Ask for the task

    No special command needed — the agent reads the skill's description and loads it when your request matches. Try one of the prompts above.

Get better results

  • Run competitive-platform-analysis first, since this skill expects a tiered competitor set as input
  • Provide a clear client positioning brief with named tension axes and anchors before scoring
  • Note that the skill itself does not browse the web; you or the agent must gather the evidence from sites, directories and LinkedIn, and each score needs a source link

What's inside

  • agents/openai.yaml
  • SKILL.md

Redistributed unmodified from affaan-m/ECC under the MIT licence. The assessment was drafted with AI from the skill's files on 2026-10-29. Skills can instruct your agent to run code — read SKILL.md and any scripts before installing.