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CMO Positioning Review

Pressure-tests your marketing positioning, ICP, and channel mix before you spend budget

Source Download skill
Repository
alirezarezvani/claude-skills
Stars
29,149
Licence
MIT
Files
1 file

What it does

When installed, the agent acts like a demanding chief marketing officer. Before discussing tactics, it asks six forcing questions: name one real customer, the job they are hiring your product for, a one-sentence positioning statement, the primary channel, CAC and payback per channel, and what competitors could not copy. It then writes a structured review with a green, yellow, or red verdict and three next steps. The skill also points to two bundled budget and growth modelling scripts that the agent is asked to run.

Great for

  • Founders or marketers about to launch a campaign or change positioning
  • Teams whose customer acquisition cost is rising and need a structured diagnosis
  • Anyone wanting a checklist-style challenge to a marketing plan before committing spend

Skip it if

  • Final budget decisions on their own: the verdict is a framework output, not validated financial advice, and the referenced scripts' logic is not shown in this file
  • Teams without real channel CAC and payback data: the questions will produce guesses unless real numbers are supplied
  • Regulated or high-stakes marketing claims, which still need legal and compliance review

Try asking

  • “/c-level-agents:cmo-review our plan to launch a new B2B analytics tool in Germany”
  • “Review our repositioning from 'project management' to 'client delivery platform' before we change the homepage”
  • “Our CAC is rising on paid social; run the CMO review on the Q3 channel mix”
  • “Before our funding announcement PR push, stress-test the positioning statement”
Step-by-step guide: how to use CMO Positioning ReviewInstall, first run, examples, tips and FAQs

Install in 3 steps

  1. 1

    Download the skill

    The ZIP contains the 1 original files, the MIT licence and an attribution note.

    cmo-review.zip
  2. 2

    Add it to your agent

    Claude Code (all projects)

    mkdir -p ~/.claude/skills && unzip cmo-review.zip -d ~/.claude/skills/

    Claude Code / Agent SDK (this project only)

    mkdir -p .claude/skills && unzip cmo-review.zip -d .claude/skills/

    Claude apps (web/desktop): Settings → Capabilities → Skills → Upload skill, and choose the ZIP.

  3. 3

    Ask for the task

    No special command needed — the agent reads the skill's description and loads it when your request matches. Try one of the prompts above.

Get better results

  • Supply real numbers for CAC and payback per channel, otherwise the channel section will be weak
  • Give the agent a specific plan or campaign as the argument so the review has something concrete to judge
  • Read the bundled scripts before running them, since this skill executes them on your machine

What's inside

  • SKILL.md

Redistributed unmodified from alirezarezvani/claude-skills under the MIT licence. The assessment was drafted with AI from the skill's files on 2026-10-29. Skills can instruct your agent to run code — read SKILL.md and any scripts before installing.