Brand campaign visual system
Define a campaign's visual rules once, turn them into a master prompt block, and produce consistent images for every channel.
1Define the visual system
Use a chat model to turn a brand and a campaign idea into explicit visual rules. Vague words like 'modern' or 'premium' are converted into decisions a model can follow.
4 steps and 3 ready-to-use prompts are in the full version
Get this resource with editable variables, examples and future updates as part of a download pack.
Get Marketing Launch Kit — $19Example input
Fieldnote outdoor apparel, 'Weekends are made outside', forest green / burnt orange / off-white, 70s catalogue references.
Example output
Master style block: warm 35mm film photograph, golden late-afternoon side light, soft natural contrast, muted forest greens and burnt orange accents on off-white, candid unposed moment, subject in left third with open sky or landscape on the right, light grain, minimal retouching Never: neon or saturated blue, studio backdrops, posed smiles to camera, extreme sports, visible competitor logos.
Troubleshooting
- Images still vary a lot: add a style reference image (where your tool supports it) generated from your best result.
- The motif disappears: name it explicitly in the subject part of each prompt, not only in the style block.
Known limitations
- Style consistency across tools is poor; commit to one model per campaign.
- Don't reference living artists or photographers by name in prompts for commercial work.