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Referral & Affiliate Programs

Design, optimize and measure referral, affiliate and review-collection programs

Source Download skill
Repository
coreyhaines31/marketingskills
Stars
57,951
Licence
MIT
Files
9 files

What it does

Once installed, the agent acts like a growth marketer focused on referral and affiliate programs. It asks about your product, customers and budget, then helps design a referral loop with well-timed triggers, share mechanisms and incentives, and suggests A/B tests and metrics to track. Extra reference files add guidance on affiliate partner operations, review campaigns (such as G2 reviews and responding to bad reviews) and platform rules.

Great for

  • Founders or growth leads designing a customer referral or affiliate program for a SaaS or consumer product
  • Marketers who want a structured checklist for launching and measuring referral incentives
  • Teams planning a review-collection campaign or a response to negative reviews

Skip it if

  • Launch-specific virality, which the skill itself says belongs to a different skill (launch)
  • Products with limited viral potential, such as backend or internal infrastructure tools, where the skill warns against forcing virality
  • Anyone wanting to buy or fake reviews or referrals: the skill's review guidance is about legitimate campaigns, and fraud can violate platform rules and laws

Try asking

  • “Design a double-sided referral program for my project management app with a $10 credit for each side”
  • “Build an affiliate program outline for newsletter creators promoting my $299 course”
  • “Draft a plan to get more G2 reviews from customers after onboarding”
  • “Suggest A/B tests for my referral landing page and the metrics I should track”
Step-by-step guide: how to use Referral & Affiliate ProgramsInstall, first run, examples, tips and FAQs

Install in 3 steps

  1. 1

    Download the skill

    The ZIP contains the 9 original files, the MIT licence and an attribution note.

    referrals.zip
  2. 2

    Add it to your agent

    Claude Code (all projects)

    mkdir -p ~/.claude/skills && unzip referrals.zip -d ~/.claude/skills/

    Claude Code / Agent SDK (this project only)

    mkdir -p .claude/skills && unzip referrals.zip -d .claude/skills/

    Claude apps (web/desktop): Settings → Capabilities → Skills → Upload skill, and choose the ZIP.

  3. 3

    Ask for the task

    No special command needed — the agent reads the skill's description and loads it when your request matches. Try one of the prompts above.

Get better results

  • Give the agent your product type, average customer LTV and current CAC up front so it can size incentives realistically
  • If you have a product-marketing context file (for example .agents/product-marketing.md), the skill will read it first, so keep it updated
  • Ask for executable terms and fraud rules as well as the marketing copy, since the affiliate reference covers reconciliation and payouts

What's inside

  • evals/evals.json
  • references/affiliate-operations.md
  • references/affiliate-programs.md
  • references/program-examples.md
  • references/review-platform-rules.md
  • references/review-program-operations.md
  • references/review-programs.md
  • references/viral-mechanisms.md
  • SKILL.md

Redistributed unmodified from coreyhaines31/marketingskills under the MIT licence. The assessment was drafted with AI from the skill's files on 2026-10-29. Skills can instruct your agent to run code — read SKILL.md and any scripts before installing.