Social video hook variants
Generate ten distinct opening hooks for short-form video, each with a first-frame visual, on-screen text, spoken line and generation prompt.
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1Generate the hooks
Test 3-4 hooks with the same body content. The hook is the variable you change; keep everything after second 3 the same so the test is fair.
Write 10 opening hooks (first 2-3 seconds) for a short-form video on {{platform}}. Topic or product: {{product_or_topic}} Audience: {{audience}} Core message the rest of the video delivers: {{core_message}} Use these hook types, one each: bold claim, counter-intuitive statement, specific number, question the viewer is already asking, mistake callout, before/after, "POV" scenario, unusual visual, mid-action start, direct address with a promise. For each hook give: - Type - First-frame visual (what is on screen at frame 1; must be interesting with the sound off) - On-screen text (max 7 words) - Spoken line (max 12 words) - A 2-3 second video generation prompt for the opening, if it should be generated - Risk: why this hook might underperform or feel like clickbait Every hook must be honestly paid off by the core message. No fake urgency or false claims.
Example input
10-minute workout app, busy parents, Instagram Reels.
Example output
3. Specific number First frame: a kitchen timer set to 10:00 on a cluttered kitchen counter next to a lunchbox. On-screen text: "10 minutes. No gym." Spoken: "This is the only workout I've done for six months." Prompt: Close-up of a hand twisting a red kitchen timer to 10 minutes on a busy family kitchen counter, morning light, handheld, 2 seconds, 9:16. Risk: "only workout" needs the body of the video to show real results honestly.
Troubleshooting
- Hooks all sound alike: ask for each to start with a different first word and different first-frame subject.
- Hooks overpromise: tighten the core message and re-run, stating 'must be literally true'.
Known limitations
- Platform conventions change quickly; treat output as test candidates, not proven winners.