How to use the Product-Launch Announcement Deck agent skill

What the skill makes the agent do

The skill gives the agent a ready-made visual template: a dark editorial style with one fire-orange accent and a bilingual Latin and Chinese type stack. The agent fills that template with your headline, proof points, numbers and call to action, and produces a single self-contained HTML deck.

The skill's workflow asks the agent to keep the template's fonts, palette and decorative elements intact, and to add or duplicate slides when your content needs more or fewer. Its example prompt also asks the agent to ask first for missing essentials (audience, decision target, source materials, deadline and must-keep numbers), then plan the slides and run a critic pass against a growth-focused rubric.

• Fills a fixed dark editorial template with your launch content
• Adds, duplicates or drops slides to fit your material
• Plans the slide structure and checks it against a rubric before writing slides
• Outputs one HTML file in the skill's artifact format

Install the skill (ZIP download or Claude upload)

Option one is to download the skill ZIP from this page and unzip it into a skills folder. Use ~/.claude/skills/ to make the skill available across your projects, or a project's .claude/skills/ folder to limit it to one project.

Option two is to upload the ZIP in the Claude apps. Go to Settings, then Capabilities, then Skills, and upload the file there.

After installing, start a new conversation so the agent can see the skill. The skill's folder should contain SKILL.md and template.json, as listed on this page.

• Folder for all projects: ~/.claude/skills/
• Folder for one project: .claude/skills/ inside that project
• In the Claude apps: Settings, then Capabilities, then Skills, then upload

Trigger the skill with a natural request

You do not need special syntax. Describe a launch deck and mention a deck or slides, and the agent can match the skill's triggers. The skill lists triggers such as launch, campaign, pipeline, html deck and html slides, along with its own title.

Be specific about audience and purpose. The skill asks for audience, decision target, source material, deadline and must-keep numbers, so including them up front saves a round of questions.

• Make an HTML launch deck for our product announcement aimed at press and community members.
• Create html slides for a go-to-market briefing for prospects, with the headline, three proof points and a call to action.
• Build a bilingual English and Chinese launch deck in an editorial style for our press list.
• Write a product-launch announcement deck and plan the slides before writing them.

Examples of what you can ask for

The skill suits decks where drama and a bold editorial look are the goal. Give the agent your real headline, the claims you can back up, the numbers you want shown and the action you want readers to take. The agent will place those items into the template's slide layouts.

If your content does not fit a layout, the skill allows the agent to design a missing layout from scratch using the same fonts, palette and decorative vocabulary, rather than switching to a different template.

• Press launch deck: headline, short story, three verified metrics, and a link to a press kit
• Community announcement: what shipped, what changed for users, and how to give feedback
• Prospect briefing: problem, proof points, customer quote and a meeting request as the call to action

What you need and safety notes

This skill lists no requirements. It does not run scripts and does not use the network, according to this page. You still need an agent environment that can load skills and produce HTML.

Check every number and claim before it goes into the deck. The skill places the figures you supply into a persuasive deck without verifying them. Also keep the upstream license notice with any copy of the template: SKILL.md says the vendored template comes from an MIT-licensed upstream and that the license text must be redistributed alongside it. This page lists the skill's license as Apache-2.0.

• Verify all figures, dates and claims yourself before publishing
• Keep the upstream license notice when you redistribute copies of the template
• The file list on this page shows SKILL.md and template.json; the workflow also refers to example.html, so confirm it is in your download

Tips for better launch decks

Give the agent your source-of-truth material, such as a changelog, a press release draft or a metrics sheet, so it does not have to invent detail. Ask it to check the plan against your decision goal, for example what you want a journalist or prospect to do after reading.

Avoid the skill for quiet, warm or formal institutional decks. Its own guidance says the dark canvas with fire-orange accent commits to drama.

• Paste source material rather than describing it from memory
• State the single action you want the audience to take
• Ask for the slide plan first, then review it before the slides are written
• Review the HTML in a browser and check the page numbers after you add or remove slides