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Guide · Agent skill

How to use the About Page Audit agent skill (about-page)

Updated · written with AI from the project's own documentation and checked against our catalogue data

The About Page Audit skill is a checklist that teaches an AI agent to check one SEO practice: having a dedicated About page that says who runs the website, what it is for, and how to contact the people behind it. It is written for site owners, SEO specialists and developers who want an agent to review this page as part of an audit. After reading this guide you will know what the skill does, how to install it, how to ask for an audit in plain language, and what to check before trusting the results.

About Page Auditthedaviddias/Front-End-Checklist · MIT

Quick start

  1. 1Download the ZIP. Get the about-page ZIP from the skill's page on this directory.
  2. 2Unzip the skill. Unzip it into ~/.claude/skills/ for personal use, or into .claude/skills/ inside a project for project use.
  3. 3Or upload it in the Claude apps. In the Claude apps, go to Settings → Capabilities → Skills and upload the ZIP.
  4. 4Ask for an audit. Describe the task in plain language, such as checking whether your site has a dedicated About page that search engines can crawl.
  5. 5Ask for live page checks. Ask the agent to verify the rendered HTML and HTTP response of the page, not only the source files.
  6. 6Act on the findings. Review the flagged routes or templates and confirm each finding by checking the live page yourself.

What is an agent skill and what does this one do?

An agent skill is a folder of instructions that an AI agent loads when a task matches the skill's description. The about-page skill is guidance for the agent, not a standalone tool. Its SKILL.md file describes the rule: a dedicated About page is a primary trust signal for both users and search engines, and it supports the website's E-E-A-T (experience, expertise, authoritativeness and trustworthiness) profile.

When you ask for an audit, the agent follows the checklist. It checks whether a dedicated About page exists and whether it clearly identifies the people or organization responsible for the content. It also reviews metadata, crawlability, structured data and indexability related to that page, and it can suggest creating a page at /about. The skill points to references/rule.md for more detail.

  • Checks that a dedicated About page exists and names who is responsible for the content
  • Reviews metadata, crawlability, structured data and indexability related to the page
  • Checks the rendered HTML and HTTP response rather than only source files
  • Can suggest creating a new page at /about with details about the organization, mission and experts
  • Reviews how the About page is linked, for example from the main navigation or footer

How do you install the about-page skill?

Download the ZIP file from the skill's page on this directory. Then choose one of the installation routes below. The skill is installed in the same way whichever route you use: unzip the folder so that the skill files sit in the skills directory.

For a personal install that applies to all your projects, unzip the download into ~/.claude/skills/. To make the skill available to one project only, unzip it into the .claude/skills/ folder inside that project.

If you use the Claude apps instead, upload the ZIP under Settings → Capabilities → Skills.

  • Personal install: unzip into ~/.claude/skills/
  • Project install: unzip into .claude/skills/ inside your project
  • Claude apps: upload the ZIP under Settings → Capabilities → Skills

How do you trigger the skill with natural requests?

You do not need a special command. The skill's description tells the agent when to use it: when auditing metadata, crawlability, structured data or indexability related to an About page. Ask for that task in plain language and mention the About page or the site you want checked.

Be specific about the site and the outcome you want. The skill asks the agent to verify the rendered HTML and HTTP response, so it helps to say that you want the live page checked and not only the code in the repository.

  • Check whether my site has a dedicated About page and whether search engines can crawl it
  • Audit the About page on https://example.com for metadata and structured data problems
  • Review my About page's rendered HTML and HTTP response and tell me if anything blocks indexing
  • My site has no /about page. Suggest what it should include to build trust

What does a useful audit look like?

A good audit from this skill gives you specific findings. The skill asks the agent to flag exact routes or templates where search-facing output breaks the rule, and to describe how to verify the final page output. Expect the agent to say whether the page exists, whether it is reachable and crawlable, what metadata and structured data it has, and what it recommends.

Where the About page should be easy to find, the reference file gives an example of a footer navigation that links to /about, /contact and /privacy-policy. Use that as a model when you check your own links.

  • Whether a dedicated About page exists and identifies the responsible people or organization
  • Exact routes or templates where the page output does not follow the rule
  • Metadata, structured data and response headers that relate to the page
  • Steps to verify the final rendered output
<footer> <nav aria-label="Footer Navigation"> <ul> <li><a href="/about">About Us</a></li> <li><a href="/contact">Contact</a></li> <li><a href="/privacy-policy">Privacy Policy</a></li> </ul> </nav> </footer>

What does the skill need, and what should you check for safety?

The skill lists no required software or dependencies. It does not run scripts and it does not use the network, according to its metadata. Its files are SKILL.md and references/rule.md. Because it is instructions rather than code, its main effect is on what the agent checks and recommends.

Still, review the skill before you rely on it, and read the files so you know what the agent has been told to do. Remember that the agent's checks on live pages depend on what tools and access your agent environment gives it. The skill itself does not promise access.

  • Requirements listed: none
  • Runs scripts: no
  • Uses network: no
  • Files: SKILL.md and references/rule.md
  • Read the files before relying on the audit's conclusions

Tips for getting the most from the skill

Use the skill for what it covers: an SEO best practice around a dedicated About page. Ask the agent to check the live, rendered page and its HTTP response, not just the templates in your code. Treat the output as a checklist to act on and confirm, not as a final verdict on your search performance.

If you need the detail behind a finding, open references/rule.md or the rule page linked from the skill.

  • Ask for checks on the live page as well as the source files
  • Use the footer example to confirm the About page is easy to reach
  • Read references/rule.md for framework-specific detail
  • Do not treat the audit as legal advice about company disclosures

What people use it for

  • Checking that a site has a dedicated About page that names the people or organization behind the content
  • Reviewing metadata and structured data on an About page before a site relaunch
  • Asking for a suggested /about page outline when a site has none
  • Reviewing whether an About page's rendered HTML and HTTP response are search-friendly
  • Supporting an E-E-A-T review alongside other SEO work

Frequently asked questions

Is the about-page skill free to use?

The skill is published under the MIT licence, as listed on its page in this directory. The skill's own metadata does not list any price. Check the licence file in the download for the full terms.

What do I need to install the about-page skill?

The skill lists no requirements. Download the ZIP, unzip it into ~/.claude/skills/ or a project's .claude/skills/ folder, or upload it under Settings → Capabilities → Skills in the Claude apps.

Does the about-page skill run scripts or access the internet?

According to its metadata, the skill does not run scripts and does not use the network. It consists of instructions in SKILL.md and a reference file in references/rule.md.

Will this skill improve my Google ranking?

The skill does not promise a ranking boost. It describes a dedicated About page as a trust factor for users and search engines, and it helps you check whether the page exists and is crawlable.

Can the skill give legal advice about company disclosures?

No. The skill covers only SEO best practice for an About page. It does not cover legal or compliance requirements for company disclosures, so check those with a qualified professional.

What should I do if the agent does not use the skill?

Make sure the folder is unzipped into the correct location, either ~/.claude/skills/ or a project's .claude/skills/, or that the ZIP was uploaded under Settings → Capabilities → Skills. Then ask for a task that matches the skill's description, such as auditing an About page's metadata or crawlability.

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Our verdict

This skill is a useful checklist for site owners, SEO specialists and developers who want an agent to check whether a site has a dedicated About page that is crawlable and well described. It is guidance rather than a tool, makes no promise of ranking gains, and does not cover legal requirements. If you need legal or compliance advice about company disclosures, or a tool that runs automated checks, look elsewhere.

Download the skill